BabySentry (BBS) ver. 15 is the leading Assisted Reproductive Technology management system – a centralized EMR platform engineered with agile interfaces connecting seamlessly to hospital and laboratory information systems, referral networks, third-party applications and national registries.
From gamete identification to cryo-inventory, from cycle management to real-time KPI analytics, BBS delivers a closed-loop, end-to-end digital backbone that elevates compliance, accelerates decision-making and reinforces patient safety at every step.
As the digital command center of modern ART clinics, BBS captures, tracks and safeguards every clinical, embryological and administrative action within a robust, audit-ready and error-resistant architecture. It also enhances each patient's fertility journey through timely, intelligent interactions powered by a comprehensive suite of communication tools.
Packed with Science
2 decades of cumulative know-how from world-renowned clinics to you
1 global version - ongoing
evolving business logic from
leading references.
Specialized in fertility,
supporting patients along
their treatment journey.
A core product with multiple
interfaces.
Designed for practices of 5
users to enterprises with 100s
of staffers, in many sites.
Coupling robust architecture
with sound business analysis.
Empower your clinic with
secure data ownership + full
regulatory compliance.
Expert onboarding curriculum
supported by wide-ranging
help manuals.
The development of your workplace

University of Vermont — Center for Rep. Medicine
USA
Quality care and lab management combined with BBS skills.
Since
2023
Location
1
Users
20

Duke Fertility Center
USA
Transition from legacy systems to BBS. Interface to Epic HIS.
Since
2020
Location
1
Users
41

Newlife IVF
Australia
A paperless clinic with all modules in use along with the patient portal, billing components and 3rd party interfaces.
Since
2019
Location
1
Users
51

ACU at Guy's and St Thomas' NHS Foundation Trust
UK
Onsite elaborate workflow analysis and patient pathways. HIS-PIMS bi-directional interfaces.
Since
2017
Location
1
Users
138

Adora Fertility (Healius)
Australia
Multiple clinics in one of the largest Australian outpatient provider. A transition to database consolidation and centralized services.
Since
2014
Location
4
Users
146

Genea
Australia
World-leading ART facility with one of the highest number of users and cycles supported by our platform.
Since
2008
Location
21+
Users
509

Johns Hopkins Fert. Center
USA
Following an elaborate selection process and HIPPA compliance, the medical and science teams at Johns Hopkins launched BBS.
Since
2006
Location
1
Users
65

Astra
Canada
An extensive network of lab information system interfaces along with expert medical care.
Since
2006
Location
5
Users
33

CHU Montpellier
France
Our French partner with multi-disciplinary deployment and interfaces ranging from HIS to national registry.
Since
2006
Location
1
Users
67

Clinique OVO
Canada
Successful partnership with extensive lab utilization, now spread to both medical and patient services.
Since
2005
Locations
5
Users
176

McGill Reproductive Center
Canada
Leading educational institution in Quebec with an elaborate curriculum of ART training using BBS for over a decade.
Since
2004
Location
1
Users
85+

Trio Fertility
Canada
First Canadian implementation at LifeQuest, later transitioned to the TRIO multi-site care.
Since
2004
Location
10+
Users
150

Stanford — Lucille Packard Hospital
USA
Our pilot system implementation. BBS underwent extensive SART-CORS validation and EPIC interface in collaboration with the entire embryology team.
Since
2002
Location
1
Users
67